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To celebrate the 125th anniversary of its foundation, Bulgari chose to support Save the Children Foundation's campaign, Rewrite the Future.
As part of its fundraising effort and in tribute to the silversmith origins of Sotirio Bulgari, the company's founder, Bulgari created a special edition silver ring featuring the Save the Children logo engraved inside. Proceeds from the sale of this ring were donated to the Rewrite the Future campaign.
Priced at US$370, Bvlgari will donate $70 for every purchase to support the campaign.
Bulgari's 2010-2011 commitment will help support Save the Children education programs such as teacher training and Healing and Education through Art (HEART), a program that teaches children to cope by channeling their emotional distress through their unique artistic voices.
To read more about the campaign, you can go to Bulgari’s website.